Here’s a quick and easy how to prioritise sales prospects.
First why should you prioritise your prospects?
If you don’t you’ll waste your time, their time, and miss out on revenues.
Besides, each company you reach out to will have their own purchasing and decision making processes, and each will have different needs which you must identify and address to help them buy.
Keeping track of where you are with each prospect ensures you give the right service and support at the right time, and it ensures you don’t leave anyone behind while you convert them into happy paying customers.
Here’s a simple scoring system showing you how to prioritise your prospects.
The colour code is useful to help you identify them at a glance.
So for example, for prospects at the 30% to 50% stage, you could pick a problems or challenge they talked about in your meeting, and find ways to help them figure ways around it, or connect them with someone in your network who might be able to help them.
Apply these colour codes to your sales pipeline document.
If you have any comments or questions, please drop them in the comment box below. Would love to hear from you.
Have a powerful day!