As a new business owner, you need clients fast. One way to help you get clients fast is credibility - without it, you won’t get clients. In this article you’ll learn 23 ways you can build instant credibility that don’t cost the earth, even if you don’t have clients. They are all based on the science of social proof. Social WHAT?! Humans are lazy and we’re always looking for shortcuts. Social Proof was brought to the world by Robert Cialdini in his book Influence: The Psychology of … [Read more...]
Sales & marketing: what freelancers & entrepreneurs get wrong and how to fix it
Imagine watching the Super Bowl, the players huddle, “Hup 1, hup 2, hup hup” the quarterback receives the ball, dances side to side looking for a running back player near the end zone, spots one, lobs the ball. The running back positions himself under the ball, metres from the dancing zone and, drops the ball. How frustrating for the dropper, the thrower, and the whole team! via GIPHY Now imagine a World Series baseball game, a team with superb batters and skilled pitchers, but every … [Read more...]
6 Paths to finding new customers, without a competitor in sight
I’m a firm believer in being aware of major trends, not only does this make you invaluable to your prospects and clients, but it also keeps you informed so you can spot opportunities, pivot and win. Knowing how to find and seize new customers without a competitor in sight, will help you stand out from the crowd, prepare you for what’s coming, and protect the long-term health of your business. To help you prepare, I thought I’d share some insight I gleaned from one of the most … [Read more...]
The power of questions in sales and how to avoid trapdoors that send your sales down a dark bottomless pit
Isn't it annoying when you think a meeting went really well but then you never hear back from the other person. Don't worry, you're not alone. This is such a common issue when you're new to sales. This article addresses the most effective way to eliminate this problem with the power of questions in sales. But first, I want to tell you something about people When George Bush Sr first ran for president, his wife Barbara Bush, had to pick an issue to promote in the event he won the office. … [Read more...]
6 Questions entrepreneurs must ask themselves to help grow their sales
Have you left a first-time meeting with potential clients, thinking, "that went well", feeling quite chuffed, then you never hear from them again? Isn't that foot-stompingly, toss the laptop out the window, frustrating? You felt like you were so close. On to winner. What the $%*£ is up with them? Is it them or us? You might be making a common mistake, which is thinking about you. Check out this video to help you think less about you and more about your prospective clients so you can help … [Read more...]
Day 11: How startups can demonstrate credibility, fast
By their nature, startups have to prove their credibility. They’re the new kids on the block! This is doubly so if the founder has completely changed industries. So how do you get potential clients and partners to take you seriously, fast? … [Read more...]
Day 4: 30 Day Challenge
Day 4 of my 30 Day Video Challenge, helping you lift your game in September. It's about what makes an extraordinary salesperson. It's not what you think. What will you do today to elevate how you add value to your prospects? Tell me in the comments :) Oh, and please share this with someone you think might get value. Thank you Xx … [Read more...]
Day 2: 30 Day Challenge
Day 2 of my 30 Day Video Challenge. I’m helping you up your game in September by releasing 1 video a day. What have I done?! This one is all about...how many times should you follow up with a prospect? No cats, this time. She was sleeping ;) Thoughts? Would love to hear yours. Tell me in the comments. What do you want to know? I've got a lot of air time to fill, would love to answer one of your questions. … [Read more...]
One of the best ways to motivate yourself
A BBC Lab UK Psychology Study shows the best ways to motivate yourself while selling is positive self-talk. You might be thinking, what a load of doggy doo. Wait one sec.. Self-fulfilling prophecy Most of us are plagued with negative self-talk, like, "I'm so crap at sales", "I hate this", "when will this be over" or "how could I be so stupid". Right? These repetitive thoughts steer your mind towards negative emotions. Or, just kicks you while you’re down. You're making yourself feel … [Read more...]
Improve sales performance with little effort
Over-reliance on logic and techniques can be a bit too much effort, in sales, especially when you’ve got access to vast unlimited potential. Today you'll learn one of the most powerful ways to improve sales performance I’ve ever come across. The secret of elite athletes In a famous study by psychologist Alan Richardson, he asked team A to practise shooting basketball hoops for 20 minutes everyday. Team B were not allowed to step on a court or hold a basketball,; instead, they were directed to … [Read more...]
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